One of the most exciting things about the digital era is the opportunities that have been created by the internet, more specifically, the new sources of income that have stemmed from it. Apart from social media and the advent of influencers, there are several other ways to make money from the internet, even if all you have is a website and not social media. Platforms such as YouTube are also growing in popularity, as content creators can monetise their videos and are paid based on viewership and subscriber count. Moreover, affiliate marketing, tutoring, surveys and reviews, as well as becoming a virtual assistant are also other ways of making money online. Another phenomenon that is taking the world by storm is online trading, particularly forex and stock trading. In addition to the internet providing a wealth of knowledge on how forex trading work in the US and other key players in the global economy, there are also many online trading platforms that you can choose from if you are looking to pursue trading as an additional source of income or a long-term investment.
Ways to monetize your website
As a business or personal brand with a website, you can also explore different ways of monetizing it without social media. Although it is often advised to use your website in conjunction with your social media pages for an extended reach, it is not a must. That being said, the list below contains some of the ways you can go about making money from your website.
- Affiliate marketing: Simply put, affiliate marketing is the online commission-based way of making money. How it works is that you get paid, based on an agreed-upon percentage or rate, for every referral that your website makes to another business. For example, every time someone from your website clicks on an affiliate partner’s link, which is often embedded into the text or content on your website, you get paid for it.
- Sell a product or services: Much like in a typical brick-and-mortar setup, eCommerce has also boomed in recent years. This is mostly because of the convenience and ease that comes with it, as it eliminates the need to stand in long queues and amongst large crowds of people. Another key advantage of eCommerce is that there is no opening or closing time, meaning that your customers have access to your products or services 24/7 and from anywhere in the world. This has also led to an increase in the population of audiobooks and training material, which people can pay to access on your website.
- Introduce a paid membership option: Should your website have more specialised content or exclusive news and updates, the option to introduce a paid membership would work quite well. In this way, you can reserve some information for your subscription members and continue encouraging others to consider this option as a way to get exclusive content.
- Publish sponsored content: Brands and companies nowadays have tapped into the concept of collaboration and working with other complementary companies. This is to gain access to their audience. Therefore, you could charge brands to put up a particular post that subtly promotes their products or services on your website, and they merely pay you for it. This is the simplest form of advertising on your website, as you can charge them beforehand, as opposed to working on a commission or pay-per-click basis.